Resources
Search below for resources covering the intersection of climate engagement, social science and data analytics.
RESULTS
Inspiring Action: Identifying the Social Sector AI Opportunity Gap
This survey of nonprofit professionals in the social and educational sectors is a partnership of Stanford University and Project Evident.
A compendium of tips for using AI with a focus on fundraising, from a fundraising vendor.
Blueprint 2.0: New Lessons for Climate Coalitions
Climate coalition work is still hard, so we want to help you out. Join the Climate Advocacy Lab as we premiere the Second Edition of the Blueprint for a Multiracial, Cross-Class Climate Movement Report and Workbook.
Accelerate Climate Action with Behavior Change [Climate Week 2025]
How do we accelerate climate action? This session provides you with the skills to motivate the public to accelerate climate action and reduce climate health risk. The goal of our virtual master class is to boost your outreach skills and accelerate climate action, using evidence-based behavioral science. This trans-disciplinary training includes short talks, exercises, and discussion. Expected outcomes are increased understanding of how to effectively apply behavior change to climate outreach. The presentations focus on the behavior science tools of Social norms, Social identify, Efficacy, Legacy motivation, and Framing for different audiences. View slides here.
Trusted Messengers: Growing your network of climate advocates
Generation180 and Climate Advocacy Lab hosted a one-hour virtual event – “Trusted Messengers: Growing your network of climate advocates” – to discuss how organizations are mainstreaming clean energy and changing the narrative by tapping the power of local leaders and creatives.
Power Mapping 101
Power mapping supports organizers in understanding the stakeholders within their campaign. This resource offers step by step instructions and tips for power mapping your campaign.
Groundwork Climate Advisory Group Toolkit
Climate Safe Neighborhoods is a national effort through Groundwork USA to identify neighborhoods that are more vulnerable to the effects of climate change because of racial and social injustices, spread awareness and educate res
Blending online & offline organizing tactics
Are you looking to build digital and in-person organizing tactics that will support your organization or local group in your long-term strategy? Join us for an exclusive training session on the integration of online and offline organizing tactics; a strategic approach designed to amplify impact and engagement across diverse channels.
• Discover the significance of leveraging both digital and traditional organizing methods and tactics to effectively achieve long-term goals.
On the declining relevance of digital petitions
Digital petitions are a mostly-outdated tactic now. Both our politics and our media environment have moved in directions that render them less useful. Where petitioning used to be the central tactic in a digital campaigner’s toolbox, the Trump years saw a rebirth of collective, place-based mobilization. They were years of record-setting marches and participatory local-level civic engagement. Plus we’ve seen a renaissance in union organizing these past few years. But still, the relevance of petitions has diminished—related to the pervasive sense that government officials no longer behave as though listening to and representing citizens is a core part of the job. And it’s a reminder that most of our digital behavior is downstream of a small handful of quasi-monopolistic companies. If American Democracy is going to make it through the next decade, we are going to need better elites. I suspect, if that happens, we will happen to see digital petitions make a comeback. In the meantime, campaigners will do the best with the tools they have available—they’ll develop tactical repertoires that fit the changing media environment and respond to the political opportunity structure.
The climate movement has a recruiting and retention problem – here’s how we fix it
Bringing more people into the climate struggle starts with transforming movement culture and opening diverse paths to entry. This article presents findings from a study of the Australian climate movement. One of the biggest themes heard from groups was the challenges they face in recruiting and retaining staff and volunteers with the skills, experience and capacities needed for climate justice work. First and foremost, we need to attend to the reasons why people experience barriers in stepping into climate work — including volunteering — by creating excellent cultures that motivate diverse and skilled people to join and stay in the movement for the long term. Second, to improve our culture, we need to open the doors as wide as possible, by creating accessible pathways into the movement for more people and, especially, for folks from more diverse backgrounds. This article gives specific ways to do each of these.
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