Location: Arizona
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For Members
Reaching Young Voters: NextGen Youth Research 2018
May 21, 2018
Based on Spring 2018 polling, this slidedeck summarizes research on how youth audiences (defined here as Millennials and younger) approach electoral politics.
The authors identify four drivers influencing voting: political understanding, belief in the political system, a sense of civic or personal responsibility to vote, and alignment with the Democratic Party. Conversely, the lack of these drivers (e.g., skepticism of the political system) are among four key barriers to participation identified. The authors also describe four types of mindsets among young eligible voters, one that leads to voting and three that do not. These latter three mindsets may be based on apathy (lack of personal political interest), a revolutionary mentality (distrust of a broken political system), or uncompromising values (refusal to vote for candidates they do not fully support). -
For Members
Case Study: Western Solar Owners Message & Messenger Test
January 23, 2018
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For Members
Poll: Arizona voters support renewable energy investment
December 31, 2017
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For Members
2017 Conservation in the West Poll
February 5, 2017
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For Members
Public Opinion on Energy, the Environment, and Climate
December 19, 2016