Resource Type: Case Studies
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For Members
Webinar: Conducting Research and Experimentation with Google Consumer Surveys
November 21, 2016
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For Members
Taking Advocacy Campaigns Off Auto-pilot
September 8, 2016
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For Members
Climate Justice Narrative
July 31, 2016
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For Members
Case Study from the Field: Testing Solar Messengers via Facebook and Google Consumer Surveys
May 30, 2016
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For Members
Climate of silence: Pluralistic ignorance as a barrier to climate change discussion
May 11, 2016
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For Members
Climate micro-targeting models guide 2016
May 10, 2016
Want to find folks in your state inclined to write the Governor on the CPP? A model can find them for you. Micro-targeting models leverage the power of big data (the voting, purchase history, and other records collected on all of us). Analysts first look for patterns (correlations) between these data and outcomes of interest, such as saying you believe in climate change on a survey, or signing an online petition. They can then predict predict the likelihood that other people will sign the petition or believe in climate change, based on the data available about them.
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For Members
Case Study from the Field: Online Outreach Targeting Youth (Part II)
March 28, 2016
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For Members
Case Study from the Field: Online Outreach Targeting Youth (Part I)
March 28, 2016
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For Members
Case Study: Western Conservation Foundation Legislator Persuasion Test
March 8, 2016
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For Members
Minnesota Interfaith Power & Light: Climate Conversations
March 1, 2016