Resource Type: Tips & How-Tos
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For Members
Webinar: Conducting Research and Experimentation with Google Consumer Surveys
November 21, 2016
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For Members
Climate micro-targeting models guide 2016
May 10, 2016
Want to find folks in your state inclined to write the Governor on the CPP? A model can find them for you. Micro-targeting models leverage the power of big data (the voting, purchase history, and other records collected on all of us). Analysts first look for patterns (correlations) between these data and outcomes of interest, such as saying you believe in climate change on a survey, or signing an online petition. They can then predict predict the likelihood that other people will sign the petition or believe in climate change, based on the data available about them.
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For Members
Tip Sheet: Highlights from the "Tackling Climate Change via Facebook" Webinar
March 2, 2016
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For Members
Organizing: People, Power, Change
September 30, 2014
The following guide aims to support you in developing
your capacity for effective community organizing. -
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For Members
Communications Campaign Best Practices
January 1, 2008