So you want to up your organization’s digital game – but you don’t know where to start? In the first part of our Digital 101 series, we’ll walk you through the most important things you need to know to build a powerful digital program with a winning strategy and solid plan.
In this session, we’ll cover:
-Foundations of digital communications: how to engage and motivate your audience.
-How to create a digital content strategy and calendar with minimal staff/resources
-How to integrate digital comms/platforms into your advocacy, organizing, and fundraising programs
-What you need to know about digital metrics