Workshops & Webinars

When ToysRUs workers took on their bosses and won $20 million in back pay and severance, what was at the center of the effort? Besides a huge pool of highly motivated folks, it was the unceasing focus on the workers themselves as the people who were going to win this fight. United For Respect, the retail worker’s group that has been innovating on online-to-offline or “blended” organizing for years, applies a simple but effective “Supporter’s Journey” or “Organizing Pathway” that unlocks the power of their leaders at the scale needed to beat major corporations. This two-hour training explores the Supporter Journey as a tool for starting the process of integrating your digital tools with your in-person organizing work.

When you combine total monthly users with specific features, Facebook and Twitter are still among the most effective social media tools for campaigning and organizing. This “102” level training will give you a sense of the strengths and weaknesses of both platforms and evidence-based insights for using them to help build relationships and galvanize action with your supporters, volunteers, and/or members.  
Audience: Organizers and communicators whose work with supporters, volunteers, and/or members includes Facebook and/or Twitter.  

What is a theory of change? What is its utility in your organizing and campaigning work? How do you develop a theory of change and how does it work?
A theory of change can help clarify how change happens, what progress and success look like, and what it takes to get there. In part 3 of our Power & Strategy we will focus on: 
• Defining the utility of theory of change in your work 
•  A framework of the different components of a theory of change
•  Step by step instructions for developing or workshopping an existing theory of change