Audience: Conservatives & Republicans
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For Members
Poll: Green Bailouts & Green Stimulus
May 6, 2020
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For Members
2020 Texas Statewide Clean Energy Survey
April 30, 2020
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For Members
When and How Different Motives Can Drive Motivated Political Reasoning
April 23, 2020
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For Members
Republicans and Democrats differ in why they support renewable energy
April 9, 2020
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For Members
Messaging for environmental action: The role of moral framing and message source
March 31, 2020
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For Members
Degrees of Change: Americans' Shifting Views on Global Warming
March 31, 2020
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For Members
State-level message tests for clean energy during the coronavirus crisis
March 24, 2020
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For Members
Poll: Strong Majority of Maine Voters Support Climate Action and Clean Energy
March 15, 2020
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For Members
Wildfire Exposure Increases Pro-Environment Voting within Democratic but Not Republican Areas
March 14, 2020
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For Members
Partisan asymmetry in temporal stability of climate change beliefs
March 8, 2020
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For Members
Poll: As Economic Concerns Recede, Environmental Protection Rises on the Public’s Policy Agenda
February 12, 2020
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For Members
Messaging memo: Green New Deal for Appalachia
February 9, 2020
Recommendations from messaging research about climate change and the Green New Deal and how to communicate and engage people in the rural America include:
Every message must be embedded with Appalachian values (such as kinship, independence, resiliency, and resourcefulness) – whether it focuses on jobs or on health.
Show respect for the people who worked in coal and what they built.
Name entities behind the problem. Use the active voice.
Avoid alarmist messages. Show what the community gains. Offer local solutions that connect to regional values. Give examples of local people doing the work.