Audience: Women
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For Members
Audience & Organizing: Colonias Community Explorer
April 15, 2024
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For Members
Digging Deeper: Ongoing Persuasion Campaign
April 1, 2024
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For Members
Facing Change: Gender and Climate Change Attitudes Worldwide
August 1, 2022
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For Members
Alianza and Climate Advocacy Lab Action-Taking Test
July 21, 2022
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For Members
Jul 20, 2022
Generate community, efficacy, and buy-in through SIMCA (Part 2)
In 2021, we kicked off a round of research project collaborations to study how climate, clean energy, and climate justice organizations can leverage the Social Identity Model of Collective Action (SIMCA) to better engage and mobilize their bases. In short, SIMCA tells us that people participate in collective action when they feel that their social group is experiencing injustice because of an issue, they strongly identify with that group, and/or they feel that acting together could have an impact (that is, a sense of collective efficacy). Come see how we’ve been unpacking SIMCA and leave better understanding how to organize your key audiences and build buy-in from your supporters!