Location: Pennsylvania
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For Members
"Talk Climate, Think Community": workshop materials on starting climate conversations
January 27, 2021
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For Members
Poll: Latinos and the Environment
November 16, 2020
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For Members
Poll: President-elect Biden Has Mandate to Act on Climate
November 15, 2020
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For Members
Memo: Voters Support the Thrive Agenda
September 9, 2020
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For Members
Messaging memo: Green New Deal for Appalachia
February 9, 2020
Recommendations from messaging research about climate change and the Green New Deal and how to communicate and engage people in the rural America include:
Every message must be embedded with Appalachian values (such as kinship, independence, resiliency, and resourcefulness) – whether it focuses on jobs or on health.
Show respect for the people who worked in coal and what they built.
Name entities behind the problem. Use the active voice.
Avoid alarmist messages. Show what the community gains. Offer local solutions that connect to regional values. Give examples of local people doing the work. -
For Members
How 1,200 Persuadable and Democratic Base Voters in Battleground States See the 2020 Election
January 31, 2020