Resource Type: Polling & Surveys
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For Members
Messaging the Clean Energy Plan in Michigan and Nevada
June 1, 2023
Battleground voters in Michigan and Nevada have heard little about the Biden administration’s clean energy plan, but quickly warm to it in response to positive messaging. Proof points about reducing costs, creating jobs, and improving the grid are particularly persuasive. Majorities of Michigan voters say that President Biden (58%) and Democrats in Michigan’s government (55%) are doing “too little” to address climate change. Majorities of Nevada voters say that President Biden (52%) and Democrats in Nevada’s government (53%) are doing “too little” to address climate change.
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For Members
Messaging the Clean Energy Plan in Pennsylvania
June 1, 2023
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For Members
TNC Language of Conservation National Survey Key Findings
June 1, 2023
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For Members
AANHPI Audience Research and Personas
June 1, 2023
Isolation and pain dominate what it means to be AANHPI. Connection to one’s heritage helps build confidence, but not necessarily pan-AANHPI identity. Asian American Futures and Activate California recently partnered to conduct audience research to better understand Millennial and GenZ Asian Americans as an initial step in our work. Despite being the largest demographic within the community, at 57% of all Asians in the US, this group is often overlooked in research and in political, narrative, civic and donor engagement. This polling aimed to close a knowledge gap in the movement; uncover narrative opportunities to build a shared vision for Asian American, Native Hawaiian and Pacific Islander communities; and define audience personas that would help paint a nuanced picture of Millennial and GenZ AAPIs.
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Environmental Polling Roundup – May 26th, 2023
May 26, 2023
This post includes climate and environment headlines, data points, and key takeaways from recent public polls – including new polling on energy costs, clean energy, and accountability for fossil fuel companies + new polling on the debt ceiling + a new report on the reputations of fossil fuel companies and other major brands.
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Environmental Polling Roundup – May 19th, 2023
May 19, 2023
This post includes climate and environment headlines, data points, and key takeaways from recent public polls – including new polling about clean energy in the debt ceiling debate, direct air capture (DAC) hubs, and water issues + a new analysis of the groups that are most and least likely to discuss climate change with the people around them.