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Resource Type: Research & Articles

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    Climate of hope or doom and gloom? Testing the climate change hope vs. fear communications debate through online videos

    January 24, 2021

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    The Greta Thunberg Effect: Familiarity with Greta Thunberg predicts intentions to engage in climate activism in the United States

    January 24, 2021

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    The Gateway Belief Model (GBM): A review and research agenda for communicating the scientific consensus on climate change

    January 22, 2021

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    Can the partisan divide in climate change attitudes be bridged? A review of experimental interventions

    January 19, 2021

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    Grass-roots lobbying and the provision of information-processing resources in state legislatures

    January 17, 2021

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    Black Lives Matter's Effect on Police Lethal Use-of-Force

    January 14, 2021

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    Poll: Most NC Voters Support Wind Energy

    January 13, 2021

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    Designing Effective, Data-Driven Climate Campaigns: How Strategic Campaigns Use YPCCC Data & Tools

    January 13, 2021

    YPCCC’s Partnerships Program grows the capacity of the climate movement to conduct strategic communication campaigns and transformational organizing. Over the years, organizations (both big and small) across the climate movement have used our tools and advice to develop effective tactics and winning strategies. This webinar highlighted some of these case studies and explored the major lessons learned for strategic decision making, message testing, recruitment, and advocacy. Through an interactive break-out session, they explored how our tools and data can best serve your specific organizational and campaign goals.             

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    Framing Climate Justice

    January 13, 2021

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    The Narrative Observatory

    January 8, 2021