Resource Type: Research & Articles

We’re all talking (or just worrying) about AI. Some of us are deeply concerned about the climate, water, and labor impacts of this growing technology. In this newsletter, I’ll be sharing some resources for engaging with AI, and talking about our upcoming AI training series.

Understanding and adapting to obscure technical changes, often without in-house IT support to help, can seem overwhelming when you’re also trying to edit a funny-but-action-driving video for 3 different channels, track ad ROI, and write 3 fundraising emails. But you’re not alone in this moment. Join the Climate Advocacy Lab (the lab) and The Movement Cooperative (TMC) for a webinar designed to strengthen your understanding of the technical and strategic dimensions of email and SMS deliverability.

Lessons from Two Years of Storytelling in Rural America shares what happens when rigorous research meets relationship-based storytelling rooted in rural communities. Produced by Resource Rural in collaboration with the Climate Advocacy Lab, this report distills insights from more than 200 people-first stories across 41 states and two large-scale message tests with over 7,500 rural participants. Together, these learnings offer practical guidance for anyone working to build trust, understanding, and durable support for public investment in rural America.

A toolkit for advocates and implementers on advancing neighborhood-scale building decarbonization strategies that shift the unit of building decarbonization from the building to the block, from the individual to the community.

Recommendations on how to talk about community power, including the opportunity because voters are fed up with skyrocketing bills and. for-profit utility greed and want solution, and a recommended message that “community power” is cheaper, faster, more efficient.

This Blueprint for Affordable Energy lays out a plan to lower energy bills, confront the climate crisis, and rein in runaway corporate power.

This messaging guide is designed to equip organizations with clear, evidence-driven language to hold IOUs accountable, advocate on behalf of consumers, and demand transparency. Tailor the messaging strategy and sample talking points to fit your state’s context.

This guide is designed to help organizations bring a consumer-centered lens to energy policy debates, and to show how utility regulation, affordability programs, and climate justice intersect with state budgets and economic health. By using this guide, you can frame energy affordability not just as an environmental or technical issue, but as a core economic justice concern, one that directly impacts household stability, community resilience, and long-term, your state’s prosperity.