Investments in Electric Vehicles: A Guide for Advocates

Health and energy independence rank as the most persuasive rationales for investment in electric vehicles; “zero-emissions vehicles” are less polarizing than “electric vehicles”. In a test of several arguments in support of electric vehicle investment, reducing pollution and health problems like asthma stands out as the most convincing reason for electric vehicle investment overall (61% convincing). Majorities also say that reducing our dependence on foreign countries for oil (57% convincing and helping combat climate change (56%) are convincing reasons for electric vehicle investment. Navigator also finds that voters tend to hold positive attitudes about both “electric vehicles” (52% favorable / 41% unfavorable) and “zero-emission vehicles” (55% favorable / 23% unfavorable), though “zero-emission vehicles” inspire far less backlash and polarization.