Resource Type: Research & Articles
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For Members
Situating the Scientist: Creating Inclusive Science Communication Through Equity Framing and Environmental Justice
February 20, 2020
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For Members
What counts as an “environmental” issue? Differences in issue conceptualization by race, ethnicity, and socioeconomic status
February 17, 2020
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For Members
Case Study: Testing how to engage the grassroots for climate action
February 17, 2020
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For Members
Activating Neighborliness Frames: Drawing on Culturally-Relevant Discourses of Community to Build a Stronger and More Diverse Environmental Movement
February 17, 2020
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For Members
Blame Where Blame Is Due: Many Americans Support Suing Fossil Fuel Companies for Global Warming Damages
February 12, 2020
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For Members
Poll: As Economic Concerns Recede, Environmental Protection Rises on the Public’s Policy Agenda
February 12, 2020
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For Members
Messaging memo: Green New Deal for Appalachia
February 9, 2020
Recommendations from messaging research about climate change and the Green New Deal and how to communicate and engage people in the rural America include:
Every message must be embedded with Appalachian values (such as kinship, independence, resiliency, and resourcefulness) – whether it focuses on jobs or on health.
Show respect for the people who worked in coal and what they built.
Name entities behind the problem. Use the active voice.
Avoid alarmist messages. Show what the community gains. Offer local solutions that connect to regional values. Give examples of local people doing the work. -
For Members
Party Cues in the News: Democratic Elites, Republican Backlash and the Dynamics of Climate Skepticism
February 5, 2020