Issue: From Webinar

This training is for trainers looking to level up their ability to train others in political education!

In this 101 training, learn the basics of what to do and what NOT to do when faced with mis- and dis- info.

This convergence session is designed to create meaningful connections and share practical tools for leaders in public and planetary health. Join us as we bring together our virtual and regional C&H PLC cohorts into a growing national community of practice.

We will go deeper on some 101 topics such as mode of contact, while also covering new topics including how to engage opposition policymakers, messenger selection, targeting policymakers on LinkedIn, and legislative subsidy theory.

Maximize impact this legislative session with the Lab’s training on the most effective evidence-based ways to influence legislators and other policy makers.

Understanding and adapting to obscure technical changes, often without in-house IT support to help, can seem overwhelming when you’re also trying to edit a funny-but-action-driving video for 3 different channels, track ad ROI, and write 3 fundraising emails. But you’re not alone in this moment. Join the Climate Advocacy Lab (the lab) and The Movement Cooperative (TMC) for a webinar designed to strengthen your understanding of the technical and strategic dimensions of email and SMS deliverability.

Explore how communities can take care of each other’s needs equitably during a changing climate future.

Vermont Public Interest Research Group (VPIRG) and the Climate Advocacy Lab fielded a statewide survey of Vermonters about attitudes towards their state’s Climate Superfund Act. We found that a majority of respondents agreed with the intention behind the law of holding fossil fuel companies financially accountable for climate damages incurred by the state. However, none of the messaging approaches we attempted seem very effective in increasing support for the policy. Qualitative responses suggest that the Act is not well-known and, while respondents favor corporate accountability, they also have concerns about the policy’s legality and government transparency. Notably, even among some of those who responded that they agree with the Climate Superfund, there was confusion about how fossil fuel companies contribute to climate-related impacts like flooding, suggesting the need for greater popular education around the chain of attribution. Distrust of government also surfaced as a concern about the Act.

The WaterHub and the Climate Advocacy Lab collaborated on research to investigate audience perceptions of government investment in and responsibility for disaster resilience. Though support was widespread for a government role in disaster resilience, those with the strongest support for a government role were more liberal, and held more progressive values, such as environmentalism and compassion, and believe in government involvement and community-based solutions. A test of four natural defense message frames (Collectivist, Equity, Individual Benefit, Cost Savings) found that they all increased support generally, especially among conservatives. In terms of likelihood to take action, the Collectivist and Equity frames were only effective among non-conservatives, whereas the Individual Benefit and Cost Savings frames were only effective among conservatives.

From the latest on perennial topics such as engaging rural audiences, to new frontier insights on building support for climate superfunds or for battery storage, join the Climate Advocacy Lab and our research partners on the ground across the country for an hour packed with presentations on our latest research. Presentations include projects in collaboration with the Yale Program on Climate Change Communication (message test among Six Americas audience segments, especially among Asian & Latino populations), Evangelical Environmental Network (testing testimonial videos), Water Hub (disaster resilience opinions), Vermont Public Interest Research Group (Climate Superfund Act attitudes), Alliance for Climate Transition (maintaining support for battery energy storage systems), and Resource Rural (persuasive message framing and rural narrative analysis).

Join us for our final Clean Energy Deep Dive of the year, featuring Clean Virginia, a group on the frontlines of the clean energy fight.