Resource Center
Explore our Resources
Access comprehensive resources, toolkits, and research to strengthen your climate advocacy work. Save resources, organize with personal tags, and share curated collections with your team.
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Training health professionals on climate change communication and advocacy through applied social science
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Eight Principles for Effective and Inviting Climate Communication
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Environmental Polling Roundup – July 29th, 2022
This post includes climate and environment headlines, data points, and key takeaways from recent public polls – including new polling on voters’ reactions to arguments from the two parties on climate change; the impact of climate change and the environment on battleground voters’ decisions in the upcoming midterms; an experiment in communicating about human-caused climate change using a “heat-trapping blanket” metaphor; Americans’ personal experiences with climate change; and the widening generational gap in Republicans’ environmental attitudes.
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Generating Insights about the Social Identity Model of Collective Action (SIMCA)
How do we build the power to win? The Lab is constantly working to uncover and share what works (and doesn’t) to help build grassroots power and win equitable solutions through evidence-based advocacy. A common request we receive is for rigorous best practices to grow people power. Last year, the Lab finalized our research vision and research agenda and solicited research project ideas from the Lab community, rooted in how to improve organizing and mobilizing, and grounded in a common conceptual framework.
Today we share results from these six collaborative research projects, and our guidance for your recruitment and mobilizing work, based on the evidence we gathered together. -
Like Me or Near Me? Assessing Which Norm Referents Best Promote Energy Conservation in a Field Study
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Poll: The Economist/YouGov Poll