Case Study: Increasing Efficacy Drives Higher Viewership for Climate Solutions Videos: Outrider Foundation’s Message Experiment on Facebook
February 14, 2021
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February 14, 2021
February 14, 2021
February 14, 2021
February 10, 2021
Motivational messaging can encourage people’s willingness to make trade-offs in favor of the environment. In this study, researchers find that giving people information about how longer air travel times reduce carbon emissions make people more willing to have longer travel times. This willingness was even higher for those who were told the travel time would be much longer, rather than just a little longer. Finally, the authors also find that the effects of messaging are strongest among those with higher levels of environmental concern. Members interested in encouraging trade-offs in favor of the environment should consider motivational information framing.
February 10, 2021
February 10, 2021
February 9, 2021
Polling done by Data For Progress in 11 states in August 2020 and released in September 2020 shows widespread popularity of the THRIVE Agenda, a legislative package for economic renewal with eight pillars that centers racial, economic, and climate justice. Polling was done in these states: Arizona, Colorado, Florida, Georgia, Michigan, Minnesota, North Carolina, Ohio, Pennsylvania, Texas, and Wisconsin.
A majority of voters in each state support each of the eight pillars as do a majority of the voters in 40 competitive House races that were also polled.
February 8, 2021