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Resource Type: Case Studies

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    Designing Effective, Data-Driven Climate Campaigns: How Strategic Campaigns Use YPCCC Data & Tools

    January 13, 2021

    YPCCC’s Partnerships Program grows the capacity of the climate movement to conduct strategic communication campaigns and transformational organizing. Over the years, organizations (both big and small) across the climate movement have used our tools and advice to develop effective tactics and winning strategies. This webinar highlighted some of these case studies and explored the major lessons learned for strategic decision making, message testing, recruitment, and advocacy. Through an interactive break-out session, they explored how our tools and data can best serve your specific organizational and campaign goals.             

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    The Narrative Observatory

    January 8, 2021

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    Case Study: How Organizations Use YPCCC Research To Develop Winning Strategies

    January 6, 2021

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    Case Study: How Organizations Use YPCCC’s Research Insights, Microtargeting Models, and Message Testing to Develop Successful Campaign Communication

    January 6, 2021

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    Political Tech Landscape Report 2020

    December 31, 2020

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    Class of 0000 memo and campaign materials

    December 22, 2020

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    Fueling the Fire: Why Any Fossil Fuel Industry Bailout Will be Disastrous for Communities of Color

    December 17, 2020

    This report looks at the intersection of pollution from refining and burning fossil fuels, repiratory diseases caused or exacerbated by this pollution, the impacts of the COVID-19 pandemic, and race and racial inequality in the United States. It makes the case that the CARES Act constitutes a bailout of the dirty energy sector that spent more to prop-up the fossil fuel industry than it did on health care supplies and investments, even as this industry contributes to the adverse health outcomes from the COVID-19 pandemic in communities of color. The report’s key findings also link large financial sector players like big banks, asset management companies, private equity and insurance companies to the chain of carbon and chemical emissions that have disproprotionately negative impacts on communities of color and low-income communities.            

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    160,000 Organizers: The 2020 Biden-Harris National Distributed Organizing Program

    December 14, 2020

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    Online to Offline Campaigning and Organizing

    December 3, 2020

    This webinar is a 90-minute overview of the organizing model pioneered by the retail workers organization United for Respect. It was presented by O2O Strategies, a sister organization of UFR dedicated to helping other people-powered organizations use what they’ve learned to help them build the power they need to win. This interactive session features the historical context surrounding the development of this model, the strategic reasons to lead with digital tools, case studies on organizing campaigns and victories achieved using this model, and an in-depth explanation of how the model works, from supporter recruitment to members leading campaigns to victory.             

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    Shared Accountability Framework: For Community Implementation of 100% Clean Energy Goals

    December 1, 2020