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Access comprehensive resources, toolkits, and research to strengthen your climate advocacy work. Save resources, organize with personal tags, and share curated collections with your team.
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Poll: 82% of Illinois voters support the Clean Energy Jobs Act
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How We Won 100% Clean: Lessons for the Future
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Virtual screenings: Lessons for the field
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How to Make Campaign Content “Go Viral”
This review of social science research suggests best practices for crafting viral content, and strategies for creating and placing it.
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Climate Change in the American Mind: April 2020
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Combining climate, economic, and social policy builds public support for climate action in the US
Frames that include social and economic reforms increase public support for climate change mitigation. Combining increased minimum wage, affordable housing with job guarantees are effective frames, particularly among people of color. Advocates should consider linking climate policy to social and economic reforms. Policy bundling can expand the scope of political discussion and sidestep gridlock. In a series of experiments, the authors find that compared to frames that did not include any economic policy, hypothetical proposals that included a job guarantee, the retraining of fossil fuel workers, or provide unionized clean energy jobs increases support for the bundled policy by 6-14 percentage points. Importantly: while the increase in support was higher for Democrats, NONE of the economic frames was associated with a decrease in support among Republicans.
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Understanding Rural Attitudes Toward The Environment And Conservation In America
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Leveraging Social Norms for Public Bipartisan Climate Policy Support
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