Resource Library
Explore our Resources
Access comprehensive resources, toolkits, and research to strengthen your climate advocacy work. Save resources, organize with personal tags, and share curated collections with your team.
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Climate change, cultural cognition, and media effects: Worldviews drive news selectivity, biased processing, and polarized attitudes
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Not Just Funny After All: Sarcasm as a Catalyst for Public Engagement With Climate Change
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How to survey your membership
Crazy days! Between Scott Pruitt seeing the door, and Brett Kavanaugh and concerns about his climate jurisprudence entering the national conversation, there’s a lot to follow. Take some time to unplug from it all as you take the Lab’s annual member survey. And apropos of that, we thought this week we’d also share best practices on how your organization can survey your members. (First off, feel free to use and modify this basic template member survey* developed by the Lab. You’re welcome!)
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Psychological Barriers to Bipartisan Public Support for Climate Policy
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Four ways nonprofits are learning from #MarchForOurLives, #KeepFamiliesTogether and a new wave of people-powered action
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Validating Conspiracy Beliefs and Effectively Communicating Scientific Consensus
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"Don't be like Ted Cruz" + other GOTV tips
We are in election season, and on Tuesday the Lab convened a Peer Learning Exchange to share the latest tips and best practices to optimize Get Out the Vote (GOTV) programs. Watch the recording* and read the highlights below (or go retro with our 2016 GOTV webinar* and alert*).
Two key takeaways: 1) Most GOTV programs leave votes on the table by not fully implementing established best practices; 2) the single best GOTV return on investment in most cases comes from a simple ‘social pressure’ mailer (see below).